This is the roadmap
Phase #1 - The "mic check one two” phase (Q1 to Q2/26)
This is the starting point, when we're pretending that the IB Math Teacher's goal is exclusively to market himself as a private tutor. For this initial stage we're not worried about collecting leads or selling courses: the main focus is to ship as many videos, exercise lists, mock exams and other materials as possible, while continuing to work as a private tutor. Getting The IB Math Teacher's name out there, and associating it to high quality IB Math content, is a priority. In addition to all this, we'll be building the IB Math Prep course (a soon-to-be-launched high ticket course). All phase #1's products can be accessed here: Phase #1's products
Goals
Phase #2 - The "who's this IB Math Teacher” phase (Q3 to Q4/26)
In this second phase we'll continue to produce high quality content and tutoring will go on, however the focus will be more strategic: we'll be collecting leads through all of the materials made available to students, measuring important metrics, and start using organic growth strategies and SEO. Also, in this phase, we'll run the first cohort of the IB Math Prep course (Aug/26). All phase #2's products can be accessed here: Phase #2's products
Goals
Phase #3 - The "IB Math influencer” phase (Q1 to Q2/27)
In addition to the products currently being sold, given the exposure of The IB Math Teacher, we'll do brand deals and affiliate marketing for the courses already available. We'll also start the IB Math Club, a subscription-based IB Math community for students that want to take their studies to the next level. Lastly, we'll structure a branding change for the company to be sold in the near future. All phase #3's products can be accessed here: Phase #3's products
Goals
Phase #4 - The exit planning phase (Q3 to Q4/27)
In addition to everything, we'll create the app and populate it with numerous videos and explainers. Also, we'll study the possibility to license the material and sell the courses to schools. By this time, we'll already have investors and advisors Phase #4's products
Goals
Phase #5 - The sell (2028)
Exiting and selling the company, and becoming a VC myself down the line. All phase #5's products can be accessed here: Phase #5's products